When you go to the supermarket and buy a chocolate you may be impressed by the cover, yet you assume that the content is yummy.
Sometimes the content is yummy but nobody buys, because the cover or the marketing campaign is not good enough.
What is good enough?
High quality and harmony between the what and the how
How do we know?
Feel, sense, perceive.
Get feedback of what others feel, sense and perceive.
- Author: AVIGAIL (Pseudonym) ( Offline)
- Published: February 8th, 2017 08:53
- Category: Unclassified
- Views: 31
Comments1
THANKS AVI for intriguing our minds with another important concept of the importance of the content of a BOOK and the COVER it is marketed in. Older Books often have a wonderful content but their cover is (by comparison with 21st C publications) VERY DULL so we have to learn *by experience" TO NEVER JUDGE A BOOK BY IS COVER ! The same is true of CHOCOLATE BARS (Hershey's are awesome but the packaging is minimal !) and of course even more importantly (as we have discussed elsewhere MEN & WOMEN ! Trump and his Family are all well turned out but actions speak louder than haute couture ! Our own experience and the experience of other perceptive people is the key to seeing beyond fancy marketing and packaging ~ AMEN ~ Hugs BRIAN
hugs Brian 🙂
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